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MARKETPLACE
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EDIT
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Need
for personal touch
The idea behind relationship marketing is to make strong
alliance and focus attention at the important customers
and stakeholders, says Ajit Kumar Singh
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Edit
Article
Safeguarding
public interest
The original Patents Act 1970 was a balanced Act which
helped the growth of the industry and also adequately
covered the public interest angle, states B K Keayla
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OPED
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CLINICAL
RESEARCH
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Governments
welcome new WHO/UNICEF global immunisation strategy
Governments from across the world, during a meeting
at the World Health Assembly, have officially committed
to adopting an ambitious new global strategy to fight
vaccine-preventable diseases, which kill more than two
million people every year.
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‘An
impartial witness is required only if the subject is
illiterate’
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TECHNOLOGY
TRENDZ
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HERBALS
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Needle
free injection technology
Needle free technology offers the very obvious benefit
of reducing patient concern about the use of needle,
feel Vivek Ranjan Sinha, Aman Trehan and Pramil Tiwari
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Promising
stress reducers
Adaptogens are not only used to cope with the stress
and hassles of everyday life but are also powerful antioxidants,
say C V R Srikant and Gogri Gaurav
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BOOK
REVIEW
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HAPPENINGS
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A ready
reckoner for pharma sales people
With an aim to provide a ctrl+alt+delete combination
(used to restart the computer) to the pharma sales people
to restart their sagging careers, the book Empowering
Pharma Field Sales Manager is a ‘Do it Yourself’
handbook.
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CRS
organises international symposium on NDDS
Colorcon
opens three design centers for tablet brand imaging
Prem
Chand Dandiya Endowment Trust invites entries for biennial
awards
Pharma
waters validation seminar to be held on June 24
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IN
THE NEWS
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CORPORATE
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Ranbaxy
launches clarithromycin tablets in US
Ernst
& Young launches Global Pharmaceutical Report 2005
SP
Biotech Park ropes in global firms to set up R&D units
Yash,
Cientifica form joint venture for nanotechnology |
Sandoz
files seven ANDAs of drugs going off-patent
Glaxo in-licenses
Eisai’s Paritec in India
Drug makers
spread wings abroad with new partners
Chiltern
launches global EDC solutions
Waters
named leading Analytical Instrumentation Company of the
Year |
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CONVERSATION
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‘BI
has become a must-have tool for pharma companies’
George Varghese, Head, Marketing & Alliances/ Pharma
& ITES, SAS India Pvt Ltd, has been instrumental
in enhancing the company’s brand-building and sales
initiatives in the Indian market. Business intelligence
has become indispensable for pharma companies faced
with the biggest challenge of reducing time to market
while reducing costs, says Varghese in an interview
with Balakrishnan Nair.
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